A Retail Spin on the Classic Wheelchair with Sunrise Medical

Posted on in Vendor Spotlight

SunriseThis week’s article comes to us from guest blogger John Boa of Sunrise Medical. Sunrise Medical is an industry leader in the development, design, manufacture and distribution of manual wheelchairs, power wheelchairs, motorized scooters and seating and positioning systems. Check out what John has to say about Sunrise Medical’s recently launched product, The Breezy Elegance Wheelchair. The Breezy Elegance Retail Wheelchair: Where Comfort is Standard! By John Boa – Sunrise Medical We are all caregivers. We might prioritize who or what we care for differently, but we all care about something. For those of us with an aging friend, relative or client, we are always looking for ways to care for our loved ones, while still empowering them to remain active and independent. To help caregivers and family members give that special gift to their loved one, early last summer Sunrise Medical launched the Breezy Elegance chair. Not only is the Elegance a “one-stop shop” wheelchair for easy retailing, it also addresses the aging American demographic who is willing and able to pay cash to get products that better fit their specific health care needs. Oftentimes, Medicare and insurance-covered products have the basic features, but don’t always match the condition-specific challenges that people face. The Elegance provides brick-and-mortar HME & DME dealers with a viable retail solution for immediate and sustainable retail sales growth. Cindy Ciardo, CEO and BOC Orthotist at Knueppel HealthCare Services says, “Sunrise’s support, sales training and merchandising assistance is second to none and the retail display virtually sells the product on its own…Plus, gives our showroom some pizzazz!” “We began selling Elegance units from Day 1 – The decision to further our great partnership with Sunrise was an easy one,” says Dave Arnold, ATP Rehab Director at NORCO Medical. The Elegance wheelchair is marketable to both caregivers and end-users alike. Check out the features and benefits of the Breezy Elegance for both customer groups:

END USER Capacity of up to 275 lbs. “Cushion comes Standard!” Swing In, Swing out Hangers Arm rests, Hangers
CAREGIVER Chair Weight 32 lbs. Hand Brakes that lock in place Folding frame, removable wheels Adjustable Back Canes
For more information about the Breezy Elegance Wheelchair or about Sunrise Medical, check out the following links. Find a Dealer, watch our commercial or see detailed FREE information here. Follow us! @sunrisemedical | |