‘Tis the Season to Thank Those Important to Your Business

Posted on in Growth Strategies

‘Tis the season when businesses start weighing options as to what holiday gifts they will bestow upon their loyal clients, colleagues and employees. The staff at VGM Apparel & Promotions shares what VGM members should consider when selecting promotional items and corporate apparel gifts on a budget.

Q: What are the most popular promotional gifts given during the holidays?

A: The holidays are definitely all about food! Edible gifts like chocolates, cookies, meats, cheese and nuts are extremely popular this time of year. They come in all sizes and price points to accommodate for all of your needs. Whether it be for one person or an item the entire office can enjoy, edible gifts make the top of our list every year.

If you are looking for a non-perishable item that leaves an impression lasting longer than a couple of weeks, technology and travel items are always a good route to take. Products such as Bluetooth speakers, mobile power banks, stainless steel travel mugs and padfolios are excellent gifts for clients on the go.

Let’s not forget that along with the holidays comes cooler weather (in most parts of the country, anyway). Items like soft shell jackets, blankets and coffee mugs help to keep your employees and clients warm.

Q: How can gifting edibles leave a lasting impression?

A: This is a question we get asked a lot. Even though edible gifts are an excellent choice, the aroma of savory smoked turkey and the taste of chocolate soon dissipates. Combining office and home products with your edible gift is the perfect way to leave your name behind. Look for options that combine the meat and cheese with a branded cutting board or the option to stuff nicely wrapped chocolates in a coffee mug.

The other great thing about gifting edibles that you do not want to overlook is that you have the ability to completely customize the packaging with variable data to specifically make each item about an individual or business. Adding a card inside of the package is a great way to connect and gain appreciation.

Q: Time is money. What is the most efficient and cost-effective way for providers to deliver their holiday cheer?

A: There are so many details to consider when purchasing gifts for the holidays. We know that this is a busy time for everyone, especially when you are running a business. That is where we come in. We make gift giving simple by handling the entire ordering process for you. We find the right product for your budget, help create the personalization and handle the shipping details. Not to mention we pass along the tracking information so you know when the gift has been delivered. Knowing this information creates the opportunity for a follow-up phone call or visit. Our goal is to remove your stress and provide a fast and pain-free experience so you can focus on other priorities. 

Q: Looking ahead to 2017, what can providers do in preparation for their promotional opportunities?

A: If you are planning for business growth and are not thinking about promotional opportunities or wearing appropriate logoed apparel, you need to start.

Having your brand in front of a potential client’s face is the most impactful way to promote your business. Promotional products, whether they are small items like leave-behind pens, business cards and magnets or larger items like banners and tradeshow displays, all leave a lasting impression. Your name is continuously being seen and burned into their brain.

Be proactive and stock up now on those staple items so you do not find yourself in a pinch. Last-minute meetings and shows will come up, and you will want to be prepared to leave your name behind.

If you need help finding the right product, contact us and we will assist you. You can call us at 855-221-1114 or email us at [email protected].

Q: What is the typical turnaround time for holiday orders?

A: This time of year is busy for retailers, and the same is true for promotional product suppliers. Turnaround time is typically about 10 business days, but to ensure that orders are processed and delivered on time, we recommend placing orders no later than the first week of December.

Q: What does this mean to you?

A: VGM members receive exclusive member pricing on promotional products, uniforms and corporate apparel ordered through VGM Apparel & Promotions. The savings can be significant and are another tangible benefit of belonging to VGM Group, Inc. Branded gifts with a company logo make a powerful impression upon delivery that will stay with the recipient long after the holidays.