Registration Opens for Heartland 2025

Published in Member Communities on March 05, 2025

HeartlandEarly bird pricing ends April 18

Registration for VGM’s annual Heartland Conference is now open. This popular event will be held June 9-11, 2025, in Waterloo, IA. 

VGM Heartland Conference brings together professionals throughout the home medical equipment (HME) and complex rehab technology (CRT) industries from across the country to learn from the industry’s top professionals, see the latest product innovations, and network with their peers. 

Registrants can choose from over 60 educational sessions and panel discussions to attend and earn contact hours/CEUs on topics such as billing and compliance, technology and security, business operations, complex rehab technology, leadership and people strategy, respiratory, sales, marketing, and integrated health and policy topics like accessibility, wound care, government, and more. 

“VGM Heartland Conference always offers a fun, vibrant and dynamic atmosphere for attendees to forge new connections while enjoying the famous VGM and midwestern hospitality,” said Jill Blaser, Heartland Conference chair. “There is something for everyone at the Heartland Conference, where community meets opportunity and knowledge meets innovation.” 

Special early bird pricing is available to those who register prior to April 18. Passes are all-inclusive and provide access to every opportunity Heartland has to offer, including a wide variety of education tracks and access to the hottest products and business solutions offered by VGM's vast network of vendor partners. Passes also cover meals, entertainment, and extensive networking opportunities, such as the “Party on the Plaza” kick-off event, the new “Mingle on Main Street,” and the concluding Farewell at the VGM Farm, the WaterLuau. That’s right, pack your Hawaiian attire! 

“The rapidly evolving industry has potential for transformation, innovation, and growth, and attending Heartland Conference is the key to unlocking the potential of everyone’s business,” said Lindy Tentinger, President of VGM & Associates. “VGM is committed to providing the industry with the tools and expertise needed to thrive in an ever-changing healthcare landscape. This one-of-a-kind event offers attendees a unique opportunity to come together and learn how we will chart a course towards a future increasingly centered around home care, ensuring that providers are at the forefront of this transformation with the latest technological advancements.” 

To learn more and register for Heartland 2025, click here.


TAGS

  1. heartland
  2. vgm

From Our Experts

ROI of D.C.: Understanding the Impact of CRT and HME Advocacy thumbnail ROI of D.C.: Understanding the Impact of CRT and HME Advocacy Legislation influences patient care. Learn about the importance of voting records in sustaining the CRT and HME industries. The Future of CRT Depends on Stronger Grassroots Advocacy Now thumbnail The Future of CRT Depends on Stronger Grassroots Advocacy Now The future of CRT access depends on broader industry and grassroots advocacy to defend reimbursement, influence policy, and improve patient access to care. Unlearning Is Harder Than Learning—Especially in Billing & Reimbursement thumbnail Unlearning Is Harder Than Learning—Especially in Billing & Reimbursement Outdated billing & reimbursement habits can increase audit risk. Learn why DME suppliers must unlearn assumptions, validate guidance, & strengthen compliance. DMEPOS Accreditation in 2026: How to Stay Compliant thumbnail DMEPOS Accreditation in 2026: How to Stay Compliant CMS's new accreditation requirements are raising the stakes for DMEPOS providers. VGM's Annual Accreditation Guide helps providers simplify their accreditation journey. HME Industry Growth, Medicare Advantage, & Competitive Bidding thumbnail HME Industry Growth, Medicare Advantage, & Competitive Bidding Explore key HME industry trends, including DMEPOS growth, Medicare Advantage, competitive bidding, and what providers need to know to stay competitive. Building the Next Generation of O&P Advocates Starts Now thumbnail Building the Next Generation of O&P Advocates Starts Now The future of independent O&P depends on strong advocates. See how OPGA is helping develop future leaders through mentorship, education, and advocacy. The Friction Audit thumbnail The Friction Audit Not all friction is bad. Learn how the right balance of speed, process, and thoughtful decision-making can help healthcare organizations thrive. Turning Home Access Into a Scalable Growth Strategy thumbnail Turning Home Access Into a Scalable Growth Strategy Home accessibility is evolving into a scalable, service-driven growth opportunity for DME providers.