Celebrating 40 Years of Partnership: VGM at Medtrade 2026

Published in Member Communities on January 26, 2026

For 40 years, VGM has walked alongside HME providers, helping them navigate challenges, embrace innovation, and deliver exceptional care to the patients who depend on them. This March 2-4, as Medtrade 2026 brings the industry together in Phoenix, AZ, VGM is marking this milestone the best way we know how: by showing up for the providers who have trusted us for four decades. 

You’ll find our team of experts at booth #603, ready to connect, celebrate, and support you with solutions built for the complex world you work in every day. Whether you’re dealing with payer hurdles, digital transformation, staffing challenges, or growth planning, VGM makes it easier. Because when you partner with VGM, you get more than services; you get people in your corner. 

Why Providers Choose VGM: A People-First Approach 

Running an HME business is rewarding but never simple. Regulations shift. Payers evolve. Technology outruns yesterday’s best practices. And through all of it, providers continue serving patients who need them. 

VGM has supported those providers for 40 years with experts who understand these challenges and are committed to helping businesses thrive. Partnering with VGM feels like gaining a trusted teammate; someone who brings solutions exactly when and where you need them. 

• Payer relations and reimbursement experts who help you navigate audits and enrollment requirements. 
• Business technology and cybersecurity pros who help safeguard your business. 
• Digital marketing strategists who help you be seen, heard, and trusted online. 
• Operational and clinical resources that help your team stay focused on patient care.  

Providers don’t just partner with VGM because we offer services. They partner with us because we show up, year after year, with solutions that grow with them.  

Hear Directly From VGM’s Thought Leaders at Medtrade 2026 

Our commitment to helping providers succeed extends beyond booth conversations. VGM’s thought leaders are taking the stage throughout Medtrade, sharing insights on AI, audits, digital strategies, payer relations, bid processes, operational excellence, and more.  

• Uses and Abuses of Extrapolation and AI Software by Payers and CMS  
• Lock Your Digital Door: Safeguarding Your Assets  
• DME 2030 and Beyond: Preparing for the Future  
• Introduction to Payer Relations/Landscape for the DME Industry and Payor Landscape 
• Inclusive by Design: Enhancing eCommerce Through Accessibility  
• 2026 TPE Update  
• Understanding the Bid Process  
• Provider Enrollment Success…Does Your HME Make the Cut? 
• Current and Future Trends and Innovations in Payor Relations  
• Creating a Digital Footprint: Marketing Strategies HME Providers Haven’t Considered (But Should) 
• Audit Landscape: What’s New, Now, Next?  
• Recruiting ATPs Panel Discussion  

Check out VGM’s full line-up of speakers and their sessions here. 

Let’s Celebrate 40 Years Together 

This year isn’t just a milestone for VGM, but also a celebration of the members and vendor partners who have made homecare stronger, more compassionate, and more innovative for millions of patients. 

Be sure to join us for our Member and Vendor Partner Appreciation Event on Tuesday, March 3, 7–10 p.m. at Warehouse215 – The Cathedral for an ‘80s-themed bash to celebrate 40 years of VGM supporting providers nationwide! 

We’re honored to have supported your work for 40 years, and we’re just getting started. Come see us at booth #603, meet our experts, enjoy the celebration, and discover how partnering with VGM can help you face the next decade with a strong support system behind you. 

For more information about VGM at Medtrade 2026, click here. 

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