Why Women’s Health Is a Growing Opportunity
Women’s health in the healthcare continuum includes specialized products and services such as post-mastectomy care, compression garments, breast pumps, and intimate health solutions. With rising awareness, improved coverage, and a growing demand for personalized care, now is the ideal time to enter this niche.
Key Drivers in the Women’s Health Market:
- Increased coverage for lymphedema compression and breastfeeding support
- Growing demand for home-based recovery solutions
- Evolving Medicare and Medicaid reimbursement models
- Expanding telehealth and remote care options
How to Start a Women’s Health Business
Launching a women's health business requires several steps to getting started in providing women's health products and services:
- Secure required licenses & permits
- Complete Medicare enrollment
- Meet women's health accreditation requirements
- Build strategic partnerships with key players to ensure your business is aligned with broader healthcare solutions, including:
- Compression garment suppliers
- Clinics, OB/GYNs, and oncology centers
- Insurance companies and referral networks
- Mastectomy product manufacturers
- Develop and implement marketing and sales strategies
Make a Difference in Women’s Health
Starting a women’s health business is a meaningful way to support patients through recovery, empowerment, and wellness. With the right strategy, partnerships, and support, you can build a sustainable, impactful business.
Join VGM & Associates to gain access to exclusive resources, expert support, and insights you need to succeed in the women’s health space.
Become a VGM member.