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[Webinar] Bowel Management Made Profitable

Event Details

Date Thursday, May 16, 2024
Time 1:00pm - 2:00pm
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The bowel management market potential stands at $430 million, with current penetration at just 3%. HME providers are positioned well for growth in this field. Wellspect Healthcare is advancing the field of bowel care with our new bowel management product, the Navina Bowel System. We invite VGM members to explore the possibilities that this new technology brings to patient care and market expansion, in a less static, higher margin environment than the traditional intermittent catheter market. Join us as we discuss the bowel care market, the growth potential, and how to get started with this new product.

Learning Objectives:

1. Spinal Cord Injury (SCI) Focus:
- Understand SCI patient needs and identify specialized treatment centers.
- Develop targeted strategies to introduce the Navina Smart System to these facilities.

2. Spina Bifida Care Centers:
- Recognize challenges specific to Spina Bifida care and identify pediatric centers of excellence.
- Customize engagement strategies for demonstrating the system's benefits to these institutions.

3. Pediatric Urology Engagement:
- Explore the pediatric urology landscape and the impact of bowel management.
- Our relationships with pediatric hospitals and Navina Smart System.

4. Gastrointestinal (GI) Market Expansion:
- Analyze the GI market's needs and the role of enhanced bowel management.
- Engage GI clinics with educational materials highlighting the benefits of electronic bowel irrigation.

Presented By:

  • Andy Cibotti, National Accounts Leader, Wellspect
  • David Dooley, National Accounts Manager, Wellspect
  • Jonathan Coffin, Wellspect

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