VGM & Associates Releases Customer-Centric Playbook

Published in Member Communities on July 08, 2021

PlaybookVGM & Associates has released the third installment of their 2021 quarterly playbook series, “VGM Playbook: How Serving Your Customer Serves You.” 

This latest playbook contains insight and best practices for making your business customer-centric, including building repeat customers and customer service as a way to increase sales; outcomes measurement as a form of customer service; using Net Promoter Score (NPS) data to gauge customer satisfaction; and providing value-based care. This resource also features a variety of VGM members, vendors, and internal VGM divisions, who provide their insight and examples of how they deliver excellent, customer-centric work.

“Our VGM members are at the center of everything we do. VGM was founded on the premise that personal connections create growth and opportunity,” says Clint Geffert, president of VGM & Associates. “Being customer-centric is what allows us to best serve you, our members, and that is why we focused this playbook on being customer-centric.”

Members can access their copy at vgm.com/playbook or by logging in to the VGM members-only portal and downloading it from the Playbook tab.


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  1. hme
  2. playbook
  3. vgm

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