Services

VGM’s team anticipates future needs of its members and figures out a way to offer that product or service internally or through a supplier partner. From manufacturers to patients, VGM connects those with products or services to those who need them.

More than just savings.

VGM members can have it all. No matter where your business’s focus lies, VGM simplifies everyday business needs so you can put your resources where they matter most. Whether it’s insurance, education, or anything in between or beyond, we connect you to what you need to be successful today and tomorrow.

Data and Lead Generation

VGM Market Data provides members exclusive access to the largest and most comprehensive claims database in the country, helping you put your money in the right place.

Patient Product Fulfillment

Outsourcing your product fulfillment services with VGM Fulfillment can bring a huge return on investment, freeing up inventory space, time, and money.

Insurance, Bonds & Risk Management

In an ever-evolving industry, VGM Insurance knows how to make sure you're covered for all those unexpected moments.

Education and Networking

VGM Education offers online education and compliance solutions for the entire continuum of care, including home health, home medical, and long-term care.

Patient Travel & Relocation

Whether patients need to travel for care or just need a good vacation, Freedom Link can help them get the equipment they need while traveling.

Payer Network Access

Gain access to over 2,000 insurance carriers nationwide, and keep more referrals with HOMELINK's payer network and Provider Direct Referral program.

Marketing Services

From creative, traditional, digital, print and everything in between, VGM's full-service marketing programs help members capture more of their market.

Security & Technology

VGM Forbin is here to help you with anything technology-related. We specialize in Technology Risk and Compliance for the healthcare industry, providing one-time assessments or a complete managed IT service to continuously reduce IT vulnerabilities while improving efficiency through technology.

Sleep Services

Sleep Services is a CPAP set up and compliance program that aims to create relationships with patients for ongoing care and success. This program helps our members with staffing, revenue, and patient compliance. By using Sleep Services as their outsourced clinical service, the member / provider can be more efficient and reduce costs as opposed to hiring additional clinicians. Sleep Services provides more efficiency and higher compliance rates.

Finance & Leasing

With flexible and competitively priced financial solutions, combined with their personalized approach to your business, VGM Financial Services creates custom products and programs tailored to you.

Industry Insights

In the rapidly evolving landscape of healthcare, Home Medical Equipment (HME) and Durable Medical Equipment (DME) providers face unique challenges and opportunities. To navigate this dynamic environment successfully, leveraging industry insights is crucial. Our developed industry insights content is designed to empower HME and DME providers with the knowledge and information they need to thrive.

Professional Services

At VGM, we understand that running a successful business means juggling compliance, operations, technology, and growth—all while delivering exceptional care to your clients.

Government Relations

The HME Industry may be small as compared to the rest, but we play an integral role in the lives of millions of Americans. CMS (Centers for Medicare & Medicaid Services) audits and competitive bidding policies are challenging HME businesses large and small of all sizes, forcing patients to go without the products and services they need. VGM Government Relations is here to help VGM Members navigate the complexities of the legislative process and regulatory rules.

From Our Experts

Several Prominent Medicaid Provisions in Senate's Budget Bill Deemed in Violation of Byrd Rule thumbnail Several Prominent Medicaid Provisions in Senate's Budget Bill Deemed in Violation of Byrd Rule Senate Parliamentarian Elizabeth MacDonough advised this week that multiple Medicaid provisions in the Senate's reconciliation bill would violate Senate procedure by violating the Byrd Rule. The Byrd Rule is a Senate-specific procedural process that allows Senators to prevent or block inclusion of extraneous provisions in reconciliation bills. Other provisions are still under review. Evaluating the Value of a Payer Contract thumbnail Evaluating the Value of a Payer Contract In our last article, Key Payers Denied Your Application Citing Their Network Is Closed – Now What?, we discussed strategies for addressing payer contracting denials due to a closed network. As indicated, this process can be an extremely time-consuming exercise with no guarantees and mixed results. Below are a few things to consider as you evaluate whether a contract is worth the extra effort. Webinar: Webinar: "Navigating The New CMS Landscape: RADs, HMVs, and Supplier Survival" on June 25 at 1 p.m. CT. The Centers for Medicare & Medicaid Services (CMS) has released its final National Coverage Determination (NCD) for RADs and HMVs used in treating chronic respiratory failure due to COPD. While the rule potentially expands access to bilevel ST therapy (RADs), it also introduces complex compliance requirements, tighter usage criteria, and increased documentation burdens—without additional reimbursement. The Return of Competitive Bidding thumbnail The Return of Competitive Bidding The Centers for Medicare & Medicaid Services (CMS) appear to be laying the groundwork for another round of the Competitive Bidding Program (CBP). While full implementation will take a couple of years, an official announcement is expected this summer—potentially as early as July. Out With The Old RAC, In With The New thumbnail Out With The Old RAC, In With The New On April 28, 2025, CMS awarded Cotiviti GOV Services LLC, the new RAC Recovery Audit Contractor (RAC) Region 3, 4, and 5 contracts. RAC Region 3 includes the following Medicare Administrative Contractor (MAC) jurisdictions: JJ, JM, and JN. RAC Region 4 includes jurisdictions: JE, JF, and JL. And RAC Region 5 includes jurisdictions: JA, JB, JC, JD, as well as the HH/H MACs: J6, J15, JK, and JM. Iowa Leads the Charge! All Four Representatives Back H.R. 2005—Will Your State Step Up? thumbnail Iowa Leads the Charge! All Four Representatives Back H.R. 2005—Will Your State Step Up? At VGM Group, Inc. we have the pleasure of serving our members and partners throughout the country.  One of the many ways we do this is through legislative advocacy, working with our partners to create a more equitable and effective healthcare system. All our VGM units are dedicated to advancing our partners' businesses, streamlining operations, and working every day to enhance reimbursement for the quality in-home healthcare our industry provides all people. Mike Hamilton Of ADMEA Honored With The Mal Mixon Advocate Award thumbnail Mike Hamilton Of ADMEA Honored With The Mal Mixon Advocate Award Last week, during the 2025 AAHomecare Washington Legislative Conference, Mike Hamilton, Executive Director of ADMEA, was honored with the prestigious Mal Mixon Advocate Award. VGM Senior Leaders Engage in Advocacy at AAHomecare Legislative Conference thumbnail VGM Senior Leaders Engage in Advocacy at AAHomecare Legislative Conference This week, VGM leaders attended the AAHomecare Legislative Conference in Washington, D.C., a premier event dedicated to advancing healthcare policy and advocacy. AAHomecare provided attendees with valuable insights, equipping them with key discussion points and strategies for effective meetings with legislators.
“As part of VGM, I feel like I am part of something much larger. Something that’s hard to express in words. It is a community where I can access resources and advice for my business to thrive in a constantly changing environment, and, as a bonus, it is also a community of people I trust and consider my friends.” Colleen Hunter
Owner
Browning’s Pharmacy and Healthcare