Government Relations: Speak With One Voice

Published in Government Relations on April 18, 2024

Mike “Ike” IsaacsonThis post was originally featured in HME News.

Q. How do we enhance our message?

A. When we speak together, we improve the health care landscape. We demonstrate that we are a trustworthy and dependable source of information and expertise, and that we represent a large and diverse group of stakeholders who all care deeply about the DMEPOS industry and those we serve. This collective voice pushes back on any negative or false claims that may come from other interests or groups. 

We increase the awareness and recognition of the DMEPOS industry and its value, as we can reach more people and media, and create a stronger and more lasting impression. We can enhance coordination and cooperation among the industry, as we can share our data, resources, strategies and best practices, and avoid any confusion or inconsistency in our efforts. This leads to a stronger sense of community and commitment within the industry and serves to motivate us to keep working and overcoming any challenges.   

However, speaking together is not easy, and it requires careful planning and management. We may face some challenges, such as: finding a common goal and a shared vision among ourselves; respecting and addressing the diversity and differences in the industry; balancing the interests and needs of our colleagues; ensuring effective communication and feedback; and resolving any conflicts or disputes that may arise. 

Therefore, it is urgent, now more than ever, that we join together through state associations and national membership and advocacy groups such as VGM, NCART, AAHomecare and others. Speaking together is the key factor for improving our advocacy success: It increases our credibility, awareness and coordination. 

In 2024, the DMEPOS industry had a significant role in the debates in Washington, D.C. To ensure that we sustain that momentum, even in the face of setbacks, we must show a unified front, speak with a unified voice, and together be champions of change. 

Mike “Ike” Isaacson is senior vice president of government relations at VGM & Associates. Reach him at


  1. advocacy
  2. dmepos
  3. legislation
  4. vgm
  5. vgm government

From Our Experts

Audit Climate – Taking The Temperature thumbnail Audit Climate – Taking The Temperature As we near the midpoint of 2024, what are the main billing/reimbursement headaches being faced by providers? [Vlog] Oxygen Policy Update thumbnail [Vlog] Oxygen Policy Update Listen in as Ronda Buhrmester clarifies the language of the oxygen policy around the co-signature that is highly recommended. Elimination of Noncompete Agreements - FTC Final Rule thumbnail Elimination of Noncompete Agreements - FTC Final Rule A 570-page final rule released by the FTC on April 23 will effectively put an end to the use of noncompete agreements between employers and employees. The final rule is scheduled for publication in the Federal Register on May 7, 2024, and will go into effect 120 days from publication (September 4, 2024), barring the results of any legal challenges to the rule. OMEPA Celebrates Another Successful Capitol Rally Day thumbnail OMEPA Celebrates Another Successful Capitol Rally Day On April 23, OMEPA members gathered at the Oklahoma Capitol in support of HB1712. Clarification on Standard Written Orders thumbnail Clarification on Standard Written Orders Recently the DME MACs released a Dear Physician Letter that clarified language on a standard written order (SWO) specifically related to CPAP masks. While the article was great news being welcomed by the industry, it also initiated additional conversation for other PAP supplies such as interfaces and tubing. Ronda Vlog: Further Updates on Refill Requirements and Dear Physician Letter thumbnail Ronda Vlog: Further Updates on Refill Requirements and Dear Physician Letter Be sure to watch this update from Ronda Buhrmester, Sr. Director of Payer Relations and Reimbursement, where she gives updates on the change to the refill requirement, effective Jan. 1, 2024 and the Dear Physician letter released in February. Change Health Resources thumbnail Change Health Resources VGM recognizes that many of our members in the DMEPOS provider community have been negatively impacted by the cyberattack on Change Healthcare that occurred on February 21, 2024. We continue to monitor the situation and promote the creation of resources to help providers navigate through this with as little negative impact to their business as possible. Insights from the 2024 State Leaders Summit thumbnail Insights from the 2024 State Leaders Summit The VGM State Leaders Summit concluded in early February at the VGM headquarters in Waterloo, IA. State leaders from home medical equipment (HME) state associations traveled to Waterloo to collaborate on their priorities for 2024 and find ways to enhance their associations.